Coffee Talk
“Coffee Talk” is a monthly 30-minute webinar where we’ll cover different topics to help ALCA members maximize their business marketing. Each 30-minute session is geared toward a specific topic and if you have a topic you’d like to see discussed, please fill out our “
Suggestion Box.”
Feel free to grab a cup of coffee, get comfortable, and listen in on Coffee Talk.
Missed a Coffee? Check out previous Talks below:
Recorded Sessions
December 2020 - Zoom Tools
October 2020 - SEO
June 2020 - Social Media 101 Videos
View the presentation slides.
May 2020 - Social Media 101 Facebook
View the presentation slides.
April 2020 - Social Media 101
View the presentation slides.
View the Session Questions
Digital Footprint Slides
March 2020 -Marketing Aging Life Care™ Month
SPECIAL: March 2020 - Emergency Preparedness
View the presentation slides.
February 2020 - Email Signatures
View the presentation slides.
August 2019 - Becoming Active in Public Policy
View the presentation slides.
April 2019 - Coordinating Marketing Campaigns
View the presentation slides.
March 2019 - May is Aging Life Care Month
View the presentation slides.
February 2019 - Facebook Live
View the presentation slides.
November 2018 - Twitter as a Referral Source
View the presentation slides.
October 2018 - Easy Ways to Incorporate the ALCA Brand and Logo
View the presentation slides.
September 2018 - Back to Basics_ Keywords and SEO
View the presentation slides.
August 2018 - Leveraging Your Relationship with ALCA Corporate Partners
View the presentation slides.
August 2018 Corporate Partner Guide
May 2018 - Print Marketing: Using ALCA's Flyers, Press Releases, and Knowledge Areas to Your Advantage
View the presentation slides.
April 2018 - Taking Advantage of the ALCA Brand
View the presentation slides.
March 2018 - Getting Ready for National Aging Life Care™ Month
View the presentation slides.
February 2018 - Blogs as Marketing Tools
View the presentation slides
January 2018 - Optimizing Your Facebook Business Page
View the presentation slides
December 2017
Watch the December 2017 Session of Coffee Talk - How to Maximize Your Search and Web Presence.
October 2017
Watch the October 2017 Session of Coffee Talk - Members Resources and Benefits Overview.
September 2017
Watch the September 2017 Session of Coffee Talk - How to talk to the Media.
August 2017
Watch the August 2017 Session of Coffee Talk - Social Listening. Also available are the Presentation Slides.
March 2017
Watch the March 2017 Session of Coffee Talk - Marketing National Aging Life Care Month. Also available are the Presentation Slides.
February 2017
Watch the February 2017 Session of Coffee Talk - The Aging Life Care™ Career Ladder. Also available are the Presentation Slides.
January 2017
Watch the January 2017 Session of Coffee Talk - Tweeting into the New Year: A Twitter Tutorial. Also available are the Presentation Slides.
December 2016
Watch the December 2016 Session of Coffee Talk - Chat with ALCA President Dianne McGraw. Also available are the Presentation Slides.
October 2016
Watch the October 2016 Session of Coffee Talk - Public Relations 101. Also available are the Presentation Slides.
September2016
Watch the September 2016 Session of Coffee Talk - Is My Website Mobile Friendly? Why Should I Care?. Also available are the Presentation Slides.
August 2016
Watch the August 2016 Session of Coffee Talk - Branding Revisited: Building on What We've Learned. Also available are the Presentation Slides and a copy of the Q&A .
May 2016
Watch the May 2016 Session of Coffee Talk - Capitalizing on the Aging Life Care™ Brand and Digital Content. Also available are the Presentation Slides.
April 2016
Watch the April 2016 Session of Coffee Talk - Marketing National Aging Life Care Month. Also available are the presentation slides.
March 2016
Watch the March 2016 Session of Coffee Talk - How to Use ALCA's Blog in Your Marketing. Also available are the presentation slides.
January 2016
Watch the January 2016 Session of Coffee Talk - Google Analytics and You. Also available are the presentation slides.
December 2015
Were you unable to attend our December 4th session of Coffee Talk with Callie - The Top 5 Things You Can Do Now to Incorporate the ALCA Brand Into Your Marketing? Watch it now!. Also available are the presentation slides presentation slides.
October 2015
Were you unable to attend our October 30th session of Coffee Talk with Callie Putting Your Benefits to Work: A Closer Look at ALCA Membership?Watch it now! Also available are the presentation slides . Please note that the recording begins a few seconds after pushing the play button.
September 2015
If you were unable to attend our September 25th session of Coffee Talk with Callie - Make the Most of Your Member Profile, please feel free to watch the recording here. You may also download and print the presentation slides.
August 2015
Missed the first Coffee Talk: A Closer Look at the ALCA Branding Toolkit? Or you just can’t get enough of that Callie? Well, watch it now and have your branding questions answered. Also available are the presentation slides and presentation Q&As . Please note that the recording begins a few seconds after pushing the play button.