Closing the Deal: Making Referrals Stick
Wednesday, October 4, 2017
4:00 pm ET, 3:00 pm CT, 2:00 pm MT, 1:00 pm PT
Registration deadline September 27, 2017
Originating as part of ALCA’s Building a Business Series, this session was just too good not to share with everyone!
Whether you’ve just started your Aging Life Care™ Management practice and the phone is finally ringing or you’ve been in practice for a while and need to get “back to basics” - you won’t want to miss this event! Many ALCPs are frustrated by not knowing how to “sell themselves” to prospective clients and how to turn those inquiries into paying customers.
This session will present practical techniques for successfully defining and marketing your services. We will discuss how to convert calls into clients; how to “sell” yourself in less than 30 minutes; and how to track important data to enable you to grow your practice.
About the Presenter
Emily Saltz, MSW, LICSW, CMC
CEO, Life Care Advocates
Emily B. Saltz is the Founder and Director of LifeCare Advocates, a private practice providing a full range of care management services for elderly clients and their families since 1993. She received her Master’s degree in Social Work from Boston University and is a past president of Aging Life Care Association®. Prior to developing LifeCare Advocates, Emily was a staff consultant to attorneys and clients at ElderLaw Services. She has written extensively on issues including guardianship, caring for aging parents, and ethical issues in aging. Emily has led numerous seminars for social workers, attorneys and consumers, and was a featured speaker on “Hoarding Behavior in Elders” at several national conferences including the Aging Life Care Association® and the American Society on Aging.