Press and Media Relations

ALCA supports the Public Relations efforts of Aging Life Care™/geriatric care management practices with press release templates, media tips, and communication strategies.

Free Powerpoint Presentation

• ALCA PRESENTATION SLIDES (PowerPoint Slides)

Interview Preparation

• ALCA Elevator Speeches
• Talking Points - Updated July 2020
• Training Tips

COVID-19 Letter Templates

• Resource -Download the Media Pitch Template
• Download the Coronavirus: Client Letter Template

Letters to the Editor

Writing a letter to the editor is a great way to assert yourself publicly as an expert in aging well. Not only will the publication editors get to know you via the relationship of submitting your letter, readers will see your thoughtful response and expertise in the subject of your writing.

Here's a template to get you started. But remember, the most compelling letters are ones that are personal and specific to your community.

• Download Letter to the Editor Template
• May is ALCM
• Tips on writing letters to the editor

Press Release Templates

• It’s Flu Season: Know the differences between the Flu and COVID19
• Aging Life Care Professionals® Can Help Older Adults and Their Families Plan to Prevent Falls
• Coronavirus: How Aging Life Care Managers® Can Help Families Prepare For Emergencies
• The Aging Life Care Association® Celebrates Its 35th Anniversary
• Press Release Template - Is it Time for Help? Knowing When Your Aging Loved One Can’t Go it Alone Anymore- Aging Life Care Association® professionals are a great resource
• Press Release Template - Making a Business of Caring: Women Entrepreneurs in the Aging Life Care Profession
• Press Release Template - Planning for Disaster: Evacuation Tips for Aging Adults
• Press Release Template -Tips and Tricks for Traveling with an Older Adult from the Aging Life Care Association
• Press Release Template - Aging Life Care Professionals Can Help Older Adults “Beat the Heat”
• Press Release Template - Reduce the Risk of Isolation with Resources and Support from Aging Life Care Professionals®
• Press Release Template - Feeling Stressed About Caregiving? Aging Life Care Professionals Can Help
• Press Release Template - New Member of ALCA
• Press Release Template - Aging Life Care Association® to Celebrate Aging Life Care™ Month in May 2019
• Press Release Template - The Aging Life Care Association Provides Easy Tips for Eating and Aging Well
• Press Release Template - During American Heart Month, Aging Life Care Professionals® Propose Care Plans are at the “Heart” of Aging Well
• Press Release Template - Suicide and the Elderly: Aging Life Care Professionals Can Help Families Identify Warning Signs
• Press Release Template - Person-Centered Care at the Heart of Aging Life Care Managers® Work with Aging Adults
• Press Release Template - Aging Life Care Managers® Work to Ease the Caregiving Burden for Families Struggling with Alzheimer's Disease
• Press Release Template - Aging Life Care Managers Help Families Create Evacuation Plans
• Press Release Template - Aging Life Care Professionals® Can Help Families Avoid the Pitfalls of Guardianship
• Press Release Template - Aging Life Care Association® to Celebrate Aging Life Care™ Month in May
• Press Release Template - Aging Life Care Professionals Can Help Families Ease the Transition as Parents Stop Driving
• Press Release Template - The 4 Red Flags to Look for When Visiting Loved Ones During the Holidays
• Press Release Template - Aging Life Care Professionals Provide Support and Answers During National Alzheimer's Awareness Month Template
• Press Release Template - Emergency Preparedness Member Template
• Press Release Template - Why Long-Distance Caregivers Seek Professional Help
• Press Release Template - Professionals Employed by Elders Assess Safety Risks of Guns in the Home
• Press Release Template -  TBI Cases High in Older Population Too; Adjustment to “New Normal” Requires New Strategies, 2016
• Press Release Template - Aging Life Care Association® Offers Tips for Caregivers in Need of Vacation Time, 2015
• Press Release Template - New Corporate Partner of ALCA
• Press Release Template - New CMC Certification Received
• Press Release Template - May is National Aging Life Care™ Month
• Press Release Template - New Fellow of the Leadership Academy